Franchise Marketing Agency – Blog
MDG Advertising – Branding / Marketing / Lead Generation

MDG And Coverall Come Clean About The Dirty Truth

MDG recently developed a provocative video to help the Coverall Health-Based Cleaning System® better position their franchises to the consumer. The video called “The Dirty Truth” reveals the frightening facts about the enormous amount of dirt, germs and viruses in our immediate surroundings every day.

“The video was designed to increase franchise account sales through the use of compelling and shocking imagery based on the scary truth,” said Jeff Cohen, social media strategist at MDG Advertising. “Video engages audiences on many levels, which intensifies the power of a message and enhances the effectiveness of a franchise marketing strategy.”

MDG Advertising is a full-service South Florida advertising agency, with offices in Florida and New York, that specializes in developing targeted franchise marketing solutions. Our core capabilities include advertising, branding, creative, digital marketing, media planning and buying, public relations, Web design and development, email marketing, tradeshow booth graphics, social media marketing and SEO. To view MDG’s franchise marketing portfolio.For more information, email MDG, call 561-338-7797 or log on to

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